Museum of Domestic Design & Architecture

Website Development, Digital Strategy

The allure of looking at nice things on the web is strong for many of us. Sometimes it feels like we've just got to read the whole of the internet before we've even had our morning coffee. This often leads me to feeling like I should give it all up and stop spending my days looking at desirable objects online. Starting work on a project for the Museum of Domestic Design and Architecture in 2014 was perhaps not the time to make such a resolution - their collections are, frankly, beautiful.

MoDA’s collection is, in the main, for online consumption only. It can also be seen on request and via touring exhibitions. Getting their web presence right therefore is critical for the team at MoDA and we were delighted when they asked us to help them with their digital strategy in 2014.

We worked with the small team at MoDA to really unpick where they were with their web presence, where they would like to be and how they might get there. We have looked at content management, site structure, usability, content strategy, SEO, social presence, analytics and gave the team our ideas and recommendations.

The team took all our recommendations on board and in 2017 asked us to develop their new website based on the strategy and audit.

The end result is a highly visual site which focuses on the amazing catalogue. The records in the catalogue are themselves updated via a call to the MoDA collections management system API – on the website we’ve used our CultureObject plugin to perform this functionality.

https://moda.mdx.ac.uk

Project type

They said...

Thirty8 Digital helped enormously with MoDA’s online presence. They made some great suggestions that have made a big difference in the short term, and helped us achieve greater clarity on new developments in the longer term. Brilliant!

Zoë Hendon, Head of Collections, MoDA

Get in touch

We're not scary at all, and we love to chat. If you're looking for advice on any aspect of running your digital presence more effectively, or have a specific project you'd like to talk to us about, please get in touch.

You can call us on 0800 808 54 38 (free from landlines) or use our contact form.

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