Museum of Domestic Architecture

We started working with the Museum of Domestic Design and Architecture in 2014 – they have a fabulously interesting collection of objects: wallpapers, books, textiles and loads more.

MoDA’s collection is, in the main, for online consumption only. It can also be seen on request and via touring exhibitions. Getting their web presence right therefore was critical for the team and an underpinning digital strategy was therefore developed in order to help steer their forward movement.

We worked with the team at MoDA to really unpick where they were with their web presence, where they would like to be and how they might get there. We have looked at content management, site structure, usability, content strategy, SEO, social presence, analytics and gave the team our ideas and recommendations.

The team took all our recommendations on board and in 2017 asked us to develop their new website based on the strategy and audit.

The end result is a highly visual site which focuses on the amazing catalogue. The records in the catalogue are themselves updated via a call to the MoDA collections management system API – on the website we’ve used our CultureObject plugin to perform this functionality.